Zeyna brings more than a decade of experience in strategic communications in the U.S. and Europe to her corporate clients of multiple scales and industries including health care, energy, IT and tourism. Before creating Marvell SC, Zeyna was Vice-President for Advocacy and Reputation Marketing & Communication at The Glover Park Group, the leading public affairs and communications firm in Washington, DC.
During her seven years with Glover Park, she designed and advised reputation campaigns for leading companies in multiple industries, including EDF, Pfizer and VISA. She also managed winning advocacy campaigns for non-profit organizations facing regulatory or legislative challenges including the UN Foundation, the ACLU and Al Gore’s climate advocacy group, The Alliance for Climate Protection.
Zeyna has a diverse background which includes advertising strategy for British Airways and Miramax accounts with M&C Saatchi in New York City. While at the Paris office of global law firm Curtis, Mallet-Prevost, she contributed to the International Chamber of Commerce’s rules and guidelines on Arbitration, Expertise, and Alternative Dispute Resolution. Earlier in her career, she brought together the works of Arab and Israeli poets in a volume called Hundred Hearts, which she edited for La Jolla, California-based SPS Studios.
Zeyna holds bachelor’s degree in English, summa cum laude, from Princeton University, with a Certificate in French Language and Culture. She lives in the Aix-Marseille area of France with her husband and two daughters.